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  Blake's GoGuides - Sales and Marketing For Small Business
  Blake's GoGuides - Sales and Marketing For Small Business
 
Our Price: AUD$9.95 Inc GST


Product Code: 9781741252903


About this book Author Information
 
Your easy guide to marketing that will help you set and achieve marketing goals.
 
This book gives you information on a range of issues including:
- the big difference between marketing and selling
- planning for marketing success
- product the cycles and the marketing mix
- setting objectives
- strategic thinking
- advertising, promotions, public relations and publicity
- personal selling.
 
Blake's Go Guides cut right to the heart of the issues that affect you and explain them in a simple, accessible way. Find out more about tax, law, investment, finance, computers, real estate, cars and other useful subjects quickly and easily. Each gives you the knowledge and confidence to ask the right questions, avoid common pitfalls, and get the best results.



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